"Curiosity about life, in all its aspects, I think, is still the secret of great creative people."
—Leo Burnett
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Asset Creation for Performance Marketing: Atomberg sought to create compelling assets for performance marketing, website enhancement, and e-commerce listings. Highlight Unique Selling Points: These assets were strategically designed to subtly yet effectively highlight the unique selling points of MG1, captivating audiences, driving conversions, and bolstering the brand's market presence.
The execution of Atomberg's project followed a meticulous approach, starting with pre-production involving scripting, storyboarding, and mood board creation to align with the client's vision. Careful attention was given to matching product and client requirements with the studio setup, backed by transparent budget planning. Transitioning into production, our dedicated team brought Atomberg's vision to life. In post-production, the final touches included editing, sound design, colour grading, motion graphics, and special effects. The result was a set of video creatives that not only met but exceeded the brand's expectations, ensuring a successful project delivery.
We delivered four assets tailored for the southern market and six assets specifically designed for tier 1 cities. Additionally, we produced over 15 videos, thoughtfully crafted to align with distinct communication styles and target audience requirements for effective performance marketing campaigns.
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